01 — Operations
Run the machine.
go.knocktalent.co.za/absa-wits-wave1
Campaign Manager
Generate & Track Links
Build campaign URLs for WhatsApp groups. Track clicks per group, wave, and organisation in real time.
Open Campaign Manager →
1
2
3
Team Guide
Campaign Playbook
Step-by-step walkthrough for any team member posting an opportunity — URL, naming, wave, and group posting.
Open Guide →
Analytics
PostHog Live Events
Live click tracking. Unique devices, click-through rates, and campaign performance over time.
Open PostHog →
02 — Sales & Growth
Convert the pipeline.
knock.
opportunity infrastructure
Pitch Deck
InnoVarsity 2026
Current investor and partner pitch — 10 slides covering the problem, solution, team, GTM, market, and ask.
Open Deck →
Legal
Letter of Intent
Standard LOI template for company partnerships. Review before sending to any prospective client.
Open LOI →
Y1
R682k
Y2
R3.1M
Y3
R8.3M
Finance
Financial Model
3-year revenue projections, unit economics, burn rate, and scenario planning. Opens in Google Sheets.
Open in Google Sheets →
03 — Brand & Presence
Look like Knock.
Knock.
Brand Guidelines
Visual Identity
Logo, colours, typography, tone of voice, asset usage. Downloadable as HTML or PDF. Copyable for AI.
Open Guidelines →
@knock_talent
Instagram · Student-facing
Social
Instagram
Our primary student-facing channel. All campaign awareness and brand-building runs through here.
Open Instagram →
04 — Team
The founding four.
D
Dylan Tasdhary
Operations
Platform operations, processes, POPIA compliance, CIPC, and keeping the machine running behind the scenes.
C
Chipo Chidakwa
Sales
Employer relationships, B2B pipeline, and converting intent data into paying campaigns and partnerships.
M
Maqhobosheane Mohlepe
Student Acquisition
Campus growth, WhatsApp community, student network, and the supply side of the marketplace.
J
Jordy Kafwe
Technical
Platform architecture, product, AI-native operations, and the intent-signal engine.